Digital Marketing
Dominate online growth — Website Planning, Organic SEO, Social Media Ads, Influencer Marketing, Web Analytics, & Conversion Optimization
Why join this course
Learn how to grow any business online. Cover SEO, social media, Google Ads, Meta Ads, email marketing and analytics, with live ad campaigns and real practice from day one.
Every channel covered
SEO, paid ads, social, email and analytics in one program.
Live projects
Work on real campaigns and real business cases, not just theory.
Mentor support
Personal feedback and doubt clearing from working professionals.
Job-ready skills
Roles from SEO executive to social media manager.
By the end you will be able to
- Introduction, Website Planning & Basics
- Organic & Content Channels (SEO, SMM, Blogging)
- Paid & Performance Marketing (SEM, Social Ads, Influencers)
- Email Marketing, Lead Generation & Automation Funnels
- Web Analytics, Data Insights & ROI Tracking
- Conversion Rate Optimization & Strategy Building
- Real Campaign Execution & Placement Guidance
Who is this course for?
Add a job-ready skill next to your degree or diploma.
Upskill for a promotion, a better role or a career switch.
Use these skills to deliver client work or run your own business better.
Curriculum overview
4 modules, explained in detail. Open a module to see exactly what is inside.
1Introduction, Website Planning & Basics5 topics1 Week
Understand the digital marketing landscape, buyer personas, funnels and how to plan a website that converts.
What is inside
- Digital marketing landscape overview
- Understanding buyer persona & target audience
- Domain, hosting & website architecture
- Building a robust digital strategy
- Competitor & market research
2Organic & Content Channels5 topics2 Weeks
Win free traffic with SEO and content: keyword research, on-page and off-page SEO and content strategy.
What is inside
- Search Engine Optimization (on-page & off-page)
- Keyword research & content planning
- Content marketing & blogging strategy
- Social Media Marketing (Instagram, Facebook, LinkedIn)
- Organic community building & engagement
3Paid & Performance Marketing5 topics2 Weeks
Drive results with paid channels: Google Ads, Meta Ads and performance campaigns.
What is inside
- Google Ads & Search Engine Marketing (SEM)
- Meta Ads (Facebook & Instagram)
- LinkedIn Ads for B2B campaigns
- Influencer marketing & campaign execution
- Budgeting, bidding & ad-spend optimization
4Optimization, Nurturing & Analytics5 topics2 Weeks
Nurture leads with email marketing and automation, then measure everything with analytics.
What is inside
- Email marketing & lead generation
- Marketing automation & sales funnels
- Web analytics & Google Analytics 4
- Conversion Rate Optimization (CRO)
- Campaign reporting & ROI measurement
What you will build
Real work for your portfolio, not just exercises.
SEO audit and plan
Keyword research and on-page fixes for a real site.
Live paid campaign
Set up and optimize Google and Meta ads.
Marketing funnel report
Track leads and measure ROI.
Tools you will use
How you will learn
Career outcomes
Roles this course prepares you for:
- Resume & LinkedIn profile building
- Portfolio and project review
- Mock interviews with IT leads
- Hiring-partner drives and referrals
Certificate, batches & details
Industry-recognized certificate
Issued after you pass the final evaluation of the course.
Flexible batches
Morning, afternoon, evening and weekend batches. Classroom at GTB Nagar or live online.
Course at a glance
| Duration | 4–6 months |
|---|---|
| Level | Beginner to Advanced |
| Mode | Classroom (GTB Nagar, Delhi) & live online |
| Teaching format | Live Sessions + Live Ad Campaigns |
| Prerequisites | No prior experience needed. We start from the basics and build up step by step. |
| Batches | Weekday morning / afternoon / evening & weekend |
| Certificate | Industry-recognized certificate |
| Fees | Call or WhatsApp for the current fee · EMI options available |
Frequently asked questions
Who can join Digital Marketing?
No prior experience needed. We start from the basics and build up step by step. Students, graduates, job seekers and working professionals are all welcome.
How long is the course and what are the batch timings?
The course runs for 4–6 months. We run weekday morning, afternoon and evening batches plus weekend batches for college students and working professionals.
Are classes online or in the classroom?
Both. Attend live in our GTB Nagar (Delhi) classroom or join live instructor-led online classes from anywhere in India. Sessions are recorded, and you can switch between modes.
What certificate will I receive?
Industry-recognized certificate, awarded after you pass the final evaluation.
Will I work on real projects?
Yes. Most of the training is hands-on labs and guided projects, and you finish with work you can show in your portfolio.
What jobs can I apply for after this course?
Typical roles include Digital Marketing Executive, SEO Executive, Social Media Manager. Your outcome depends on your skills, portfolio and interview performance, and our placement team supports you at every step.
Do you help with placement?
Yes. We help with resume and LinkedIn profiles, portfolio review, mock interviews and hiring-partner drives. This is placement assistance, not a job guarantee.
What is the fee, and is EMI available?
Fees depend on the batch and mode. Call or WhatsApp us for the current fee and flexible EMI / installment options.
Can I attend a free demo class first?
Yes. Book a free demo class to meet the mentors and see how the training works before you enrol.
Related courses
Start your Digital Marketing journey
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